An innovative live social format, hosted by football creator Nick Stav, the series was broadcast via both the SBS Sport and SBS On Demand TikTok accounts, and featured on the official World Cup TikTok hub, with episodes featuring guests from the football creator community, including Mitch Austin, Jake Buckley (MasterBucks), Liv Edwards, and Haseeb Butt (ThinkFootball10).
Produced from I Want It Yesterday’s dedicated LIVE studio, the series combined a custom set and onsite production workflows using RØDECaster Video, cloud-based technology Grabyo for vertical formatting, graphics application, and PiP customisation, whilst pushing a Custom RTMP directly to SBS's TikTok Studio. This cloud-based set up allowed multiple production staff to easily contribute to the workflow from locations across Australia and New Zealand.
The series encouraged viewers to continue their World Cup experience on SBS On Demand while delivering McDonald's branded activity around their Macca’s Collectable Cup series and Macca's Legend Lookalikes Competition.
